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How the top logo makers in the market compare

Having the right logo for your company can allow customers to, at a glance, understand what your business does and who you are and can prove to be an invaluable brand marketing tool when practically applying your marketing strategy. A logo can become a globally recognized and trusted symbol and can provide your company with an extremely valuable competitive edge.

Hatchful (Shopify)

Powered by Shopify, Hatchful offers its users 12 industry categories to choose from as well as several logo style variations for their logo. They generate over 100 logo suggestions for your business as well as offering a package with a variety of logo sizes and formats that are already tailored for different platforms like Facebook, Instagram, LinkedIn and YouTube. This site is less flexible than some of the others on this list, however they offer an impressive range of logo options that are free with no sign-up required.


Namecheap is predominantly a domain and email hosting provider but also offers free logo creating services that don’t require any sign up and offer real time chat consultations for anyone who may be struggling through the design process. You can choose from over 100 logo suggestions that the site will generate and you are able to download all of your artwork immediately.


TRUiC’s simple and effective logo maker offers entrepreneurs over 700 industries from which to choose their business industry from as well as generating thousands of logo design options. TRUiC offers free download of a scalable and easy to use logo in both SVG and PNG format as well as generating even more options to choose from if you need a second opinion. The TRUiC logo maker is one of the most varied and easy to use logo makers available, and it’s completely free!


A popular website creation site as well as logo maker, Wix requires an account in order to create your logo and it allows entrepreneurs to choose which icon/font/layout you prefer from a selection of logos and they will be able to provide some logo options that they know you will like. Wix is flexible, allowing you to adjust graphic elements, as well as offering full commercial usage rights over your logo and downloading the JPEG format of your logo is free. Unfortunately though, you will need to pay for any other kind of format download.


Another website maker, Squarespace offers a similar service to Wix, except that they offer previews of your logo application on branded collateral. Although an excellent site, once you have finalised your logo, you are unable to go back onto the site and make any further changes to it and you will need to be a member to access the free download feature.


Jimdo offers website, blog and ecommerce building as well as logo development. The logo creator feature is only available for account holders and they are a great option for an all in one “one stop shop” for website and logo building.


Although Looka (which is powered by Weebly) doesn’t have a free download feature, it still offers a good selection of generated logos. It requires a free signup to create a logo based off several logo selections made by the user and has a share function that allows you to send a preview to different people for their input and feedback. This site is, however, very expensive and not really worthwhile considering how much some other logo generators offer for free.

Tailor Brands

Tailor Brands offers a multitude of additional marketing tools alongside their logo generating tools such as social post design templates, presentation templates, business cards and stationery templates. They are an excellent choice for companies that will utilize social media marketing channels and offer inclusive subscription offers that can prove very cost effective.


Placeit offers a variety of logo generation options for your business and a seemingly powerful editing feature, but they require a subscription in order to utilize their services and charge an additional fee to download the logo. Considering the other options on the list, they offer good products, but are again a little expensive.

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Freelance introvert. Passionate zombie lover. Beer ninja. Music fanatic. Gamer. Internet expert. Cyclist, vegan, DJ, Vignelli fan and storyteller. Acting at the intersection of art and intellectual purity to create great work for living breathing human beings. I'm fueled by craft beer, hip-hop and tortilla chips.
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