Experience discovery platform Trell introduced that it has raised $1.25 million in seed funding from more than one investors. The Bengaluru-based platform, which generates content material via brief videos and pictures, will reportedly use the price range to scale and give a boost to its product, technology, and information technology skills.
The seed round of $1.25 million became co-led by means of BEEN EXT and WEH Ventures. Sprout Venture Partners, Rajan Anandan, MD of Google India, Anupam Mittal, Founder of Shaadi.Com, and other HNIs also participated inside the round thru LetsVenture platform.
Trell’s existing angels -Aprameya Radhakrishna (Founder of TaxiForSure), Nirav Choksi (CEO, Credible), Shanti Mohan (CEO, LetsVenture), Nitin Gupta (CEO, Ola Money and Founder, PayU India), Amit Lakhotia (VP – Business, Tokopedia) and others, from whom that they had raised $250,000 in March 2017, have been also a part of the seed funding round.
According to an announcement released by using Tell, the price range could be used to amplify and beef up the crew inside the regions of product, generation and records science.
“We are very assured approximately team Trell’s know-how of what we see as a massive market opportunity. Moreover, we experience it’s the first-rate team for the job because the co-founders have robust technical backgrounds, super person boom techniques, and a highly records-pushed technique. I consider Trell will offer a brand new way for journey and neighborhood discoveries,“ brought Teruhide Sato, Founder and Managing Partner – BEEN EXT.
Launched in August 2017, Trell is a visible blogging platform particularly designed for millennials to proportion their unique experiences of locations and palates as well as discover those of others thru person-generated short-form video content. The platform was began by way of IIT alumni Pulkit Agarwal, Prashant Sachan, Arun Lodhi, and NITIE alumnus Bimal Kartheek Rebba.
Prashant Sachan, Trell’s co-founder, said, “There is a rising fashion of exploring nearby and journey experiences the various 230 million urban millennials in India. Also, these users have short attention spans and like visuals over textual content; the exponential growth in engagement in brief movies and video-first structures suggest the identical, be it for education, news or amusement. Their want to discover new reviews around them needs to be served in a different way, as the present systems are the usage of conventional and dated approaches to accomplish that,”
The content material on Trell is unique and is being generated through the users intrinsically, pushed thru its robust and developing community – and has potential to scale fast globally.
“The content is all visual, geo-tagged and has a sturdy storytelling detail, which makes it contextual and immersive, and this differentiates it from other competition. It will offer an intuitive manner for its customers to find out actual-life stories around them,” brought co-founder, Pulkit Agarwal.
Trell has earlier won California-based totally Mobile UX Award 2017, became also part of StartupBootCamp Barcelona ’17, FBStart, and Nasscom 10K Startups.