Experience discovery platform Trell introduced raised $1.25 million in seed funding from more than one investor. The Bengaluru-based platform, which generates content material via brief videos and pictures, will reportedly use the price range to scale and boost its product, technology, and information technology skills.
The seed round of $1.25 million became co-led using BEEN EXT and WEH Ventures. Sprout Venture Partners, Rajan Anandan, MD of Google India, Anupam Mittal, Founder of Shaadi.Com, and other HNIs also participated in the round thru the LetsVenture platform.
Trell’s existing angels -Aprameya Radhakrishna (Founder of TaxiForSure), Nirav Choksi (CEO, Credible), Shanti Mohan (CEO, LetsVenture), Nitin Gupta (CEO, Ola Money, and Founder, PayU India), Amit Lakhotia (VP – Business, Tokopedia) and others, from whom that they had raised $250,000 in March 2017 have also been a part of the seed funding round.
According to an announcement released by Tell, the price range could amplify and beef up the crew inside the regions of product, generation, and records science.
“We are very assured approximately team Trell’s know-how of what we see as a massive market opportunity. Moreover, we experience it’s the first-rate team for the job because the co-founders have robust technical backgrounds, super person boom techniques, and a highly records-pushed technique. I consider Trell will offer a brand new way for journey and neighborhood discoveries,“ brought Teruhide Sato, Founder and Managing Partner – BEEN EXT.
Launched in August 2017, Trell is a visible blogging platform specifically designed for millennials to proportion their unique experiences of locations and palates and discover those of others through person-generated short-form video content. The platform was begun by IIT alumni Pulkit Agarwal, Prashant Sachan, Arun Lodhi, and NITIE alumnus Bimal Kartheek Rebba.
Prashant Sachan, Trell’s co-founder, said, “There is a rising fashion of exploring nearby and journey experiences the various 230 million urban millennials in India. Also, these users have short attention spans and like visuals over textual content; the exponential growth in engagement in brief movies and video-first structures suggest the identical, be it for education, news or amusement. Their want to discover new reviews around them needs to be served differently, as the present systems are the usage of conventional and dated approaches to accomplish that,”
The content material on Trellis is unique and generated through the users intrinsically, pushed through its robust and developing community – and has the potential to scale fast globally.
“The content is all visual, geo-tagged, and has a sturdy storytelling detail, which makes it contextual and immersive, and this differentiates it from other competition. It will offer an intuitive manner for its customers to find out actual-life stories around them,” brought co-founder Pulkit Agarwal.
Earlier, Trell won the California-based totally Mobile UX Award 2017 and became part of Startupbootcamp Barcelona ’17, FBStart, and Nasscom 10K Startups.